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Home / Case study / Elaneer / Designing / Product Branding

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Design Case study

Elaneer

Natural Water Cooler
by
Praveesh K. M. and Prof. Avinash Shende
DoD, IIT Guwahati
Product Branding
 
  • Printer-friendly version

Brainstorming and mind mapping were done to prepare a brand name for the product category.



From these Names the final Brand name for the product chosen as ElaNeer. Elam means cool and Neer means water. Fresh Coconut water is referred as ElaNeer in Malayalam language.




 

  • Introduction
  • Green Energy
  • Research
  • Material Testing
  • Designing
    • Dining
    • Kitchen
    • Cost Effective
    • Public Place (Pyaoo)
    • Product Branding
  • Prototyping
  • Conclusion
  • References
  • Contact Details
  • Credits

Creating Digital-learning Environment for Design



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