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Home / Courses / Designed Coursework in Visual Communication / Design Analysis and Critics / Assignment-5

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Design Course

Designed Coursework in Visual Communication

Towards Rational Design Decisions
by
Prof. Mandar Rane
IDC, IIT Bombay
Assignment-5
 
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In communication design, an important factor to be considered is the amount of information to be conveyed. It may vary upon what one wants to communicate, in what quantities, and to whom. Communication, therefore, could be for a leaflet, a telephone directory, a brochure, or a poster.

The common criterion across various communication media is to define an order of priority related to the sequence of information. When the amount of information is less or the variety of information is limited, hierarchy of information in a group or groups needs to be highlighted. In such situations the role of emphasis shifts with respect to each group. It can be also termed as developing a sense of visual/ logical sequence in the information. For the upcoming task (task 6) we will try to chunk information in groups to understand the concept via the presented hypothetical situation. 

Task 06:
The viewers are supposed to perceive the same numerical order of words in the solution of this task, as they did in the preceding task. But additionally, the objective is also to make the viewer perceive four distinct groups consisting of elements (1 to 3), (4 to 6), (7 to 9), and (10 to 13), respectively, of the predefined numerical order. This chunking of elements into four groups should not conflict with the individual perception/ sequence of these elements from (1 to 13). Here the subject is free to use all elements and principles of design, except the element colour.

 

  • Introduction
  • Visualization Drawing
  • Design Analysis and Critics
    • Assignment-1
    • Assignment-2
    • Assignment-3
    • Assignment-4
    • Assignment-5
    • Assignment-6
  • Corporate Identity Program
  • Graphic Design
  • Computer Graphics
  • Elements of Design Part1
  • Elements of Design Part2
  • Design Project 2A
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