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Design Case study

Khetibaadi

m - Marketing for Agriculture
by
Deepak Singh,Prof. Ravi Poovaiah and Dr. Ajanta Sen
IDC, IIT Bombay
Case Study - Slide Show
 
  • Printer-friendly version

Design process that was followed in this project:

• Introduction
   - Introduction to COSMIC
   - Introduction to IDC, IIT-Bombay
   - Introduction to NUS School Of Computing
   - Introduction to project
   - Timeline

• Secondary Research
   - Background research
   - Project and initiatives
   - Literature on Agriculture
   - Project visited

• User Studies
   - Primary Research
   - Creating Pointers
   - User Study- A composite picture
   - Field visit

• Data Analysis
   - Ecosystem Mapping
   - Identifying role players
   - System
   - Role Players
   - Role of Social Media

• Need GAPS

• Findings
   - Major observations/ Findings
   - Overall Findings

• Insifhts

• Redefined Brief

• Early Ideations

• Initial Concepts

• Final Concept

   - Scenario
   - Contribution of role players
   - Sorting
   - Information Architecture
   - Paper Prototype
   - Initial Testing
   - Refinements and Second Testing
   - Comparison with existing systems

 • Initial Wire Frames

• Final Design

• Final Testing

• Future Directions and Scope

• References

Case Study Downloads:
• Khetibaadi - m - Marketing for Agriculture......

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